Byju’s Business Model | How Does Byju’s Make Money? By Sid Saurav “I am not trying to make millions; I am trying to change the way millions think and learn.” With this aim of educating millions, Byju Raveendran founded Byju’s, an ed-tech unicorn valued at $15 billion. From taking classes at his friend’s terrace to signing Shah Rukh Khan as its brand ambassador, Byju’s has come a long way. With the advent of technology and the rapid shift to online education, the company has emerged as an industry disruptor. Let’s dive right in to find out how an engineer from a small town in India built Byju’s business model worth billions. What Is Byju’s? Byju’s is an ed-tech company providing an online tutoring platform to students. Precisely, Byju’s offers online education to the K-12 segment and the students preparing for various competitive exams. It has become one of the most popular education platforms with 3.5 million paid subscriptions and an 85% re...
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